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Market Research Analyst

We are looking for a passionate Market Research Analyst to join our team.

Job Responsibilities

  • Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
  • Understand business objectives and design surveys to discover prospective customers’ preferences
  • Compile and analyze statistical data using modern and traditional methods to collect it
  • Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
  • Perform valid and reliable market research, SWOT analysis
  • Interpret data, formulate reports and make recommendations
  • Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
  • Remain fully informed on market trends, other parties researches and implement best practices

Job Requirements

  • BS degree in Statistics, Marketing, Socilogy or other related field
  • Proven experience in market research analysis
  • Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
  • Search engines, web analytics and business research tools
  • Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
  • Familiarity with CRM programs
  • Marketing, Branding or Advertising knowledges
  • Working knowledge of data warehousing, modelling and mining
  • Ability to interpret large amounts of data and to multi-task
  • Strong communication, presentation and team working skills
  • Strong analytical and critical thinking