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Marketing Specialist

We are looking for an enthusiastic Marketing Specialist for conducting market research on consumer requirements, habits and trends.

Job Responsibilities


  • Conduct market research on consumer requirements, habits and trends
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Liaise with external vendors to execute promotional events and campaigns
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
  • Undertake individual tasks of a marketing plan as assigned

Job Requirements


  • Bachelor’s degree in marketing, communications or relevant field
  • Work experience as marketing specialist or in a similar role
  • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Experience in marketing data analytics and tools
  • Computer skills, including MS Office, marketing software and applications (Web analytics, Google Adwords etc.)
  • Well-organized and detail oriented
  • Exceptional communication and writing skills
  • Creative thinking and multitasking